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Introduction to Communication Research, 4th Edition, by John C. Reinard
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This introductory research text trains students to develop research arguments by designing studies, gathering research evidence, and thinking critically about them. This textbook is ideal for the student with little or no research background. Fundamental research issues are discussed in detail and provide building blocks for further study, giving students both comfort and knowledge. This textbook is designed to teach students how to "do scholarship" by making reasoned cases and offering research conclusions. The fourth edition features a complete updating of examples and revision of treatments of key concepts to maintain the timeliness of the book in the fast-changing world of communication studies research.
- Sales Rank: #725283 in Books
- Brand: McGraw Hill
- Published on: 2007-05-10
- Ingredients: Example Ingredients
- Original language: English
- Number of items: 1
- Dimensions: 9.10" h x 1.16" w x 7.30" l, 2.40 pounds
- Binding: Paperback
- 768 pages
About the Author
John Reinard is the acting chair of the Department of Communication at California State University, Fullerton. He is also the author of Foundations of Argument.
Most helpful customer reviews
0 of 0 people found the following review helpful.
More advanced that an introduction
By Gina Burgess
This text is much more advanced than a introduction to research methods, although it does have an excellent first chapter that discusses the challenges of research in communication, and the second chapter discusses research problems. After chapter three, the Reinhard goes deep into measurements and arguments in research. The overviews of the different types of research such as textual analysis, qualitative methods, content analysis, etc. are quite involved.
This book should be two volumes and should be used over a two-semester class, not trying to cover all the material in one semester. Research is extremely involved and this text covers all the aspects, but it is too much for a first-level college course.
0 of 0 people found the following review helpful.
Be patient to get it through
By grandstar
Good guide to the communication research, and easy to follow.
But takes lots of time to fully understand some contents.
As a compiliation of diverse theories, the book requires you to make your own notes for consistency.
If you study communication of any sorts, it will be a great help to you. But just read it through once and hop onto another book related to the specific topic you have to dig in.
0 of 0 people found the following review helpful.
Communication book that teaches communication, awesome!
By Greg
This is a Communication book that teaches you all about Communication, isn't that amazing? This book helped me learn how to communicate because I was a social inebriate before reading this book. Thanks book for making me a better me. Sarcasm again?
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